Teka Group presents Strohm, its new brand of solutions for the bathroom

  • Strohm invites you to enjoy your most intimate moments with a wide range of products and services for the bathroom
  • The new brand takes care of people through the innovation and quality of its bathroom products
  • Strohm has been presented in the context of the ISH trade fair in Frankfurt

Madrid, 11 March 2019. With more than 100 years of history in the sector, Teka Group has surprised the market with the launch of its new range of bathroom solutions: STROHM.

Under the slogan “Welcome to your comfort zone”, the new brand adapts to the consumer’s needs, thanks to a wide range of products and services which turn everyday life into meaningful moments.

Strohm has been created to provide global solutions in the world of bathrooms, introducing a wide range of new products such as shower plates, furniture, screens, mirrors, washbasins, lights, etc.

“Strohm is born of our passion for developing the finest products for the world of bathrooms and offering experiences that turn the most intimate gestures of everyday life into meaningful moments”, explained Andrés Castejón, VP Taps and Bath Category at TEKA Group.

Strohm’s values

Strohm’s values are created to be perceived in each interaction with the brand. Strohm does not design bathrooms for homes, it designs them for people. The new brand wants the consumers to find a space in the bathroom where they can enjoy an intimate moment surrounded by essentials that make them feel in their “comfort zone”.

On top of this, in its firm commitment to our customer´s well-being, safety and peace of mind, Strohm wants to take care of people offering them innovation and quality through its products for the bathroom. The new brand also seeks to satisfy consumer’s needs through a wide range of products and services for the bathroom that fulfil their expectations.

Innovations in safety, quality and design

One of the innovations offered by Strohm in its quest for the safety and peace of mind of users is the Healthy system that provides clean water always when the taps is turned. This system eliminates the risk of bacteria generation due to water stagnation, protecting the skin and providing a safe and pleasant shower experience.

What’s more, the new Sense tap collection is characterised by its organic and sinuous shapes. A collection created with care and in perfect symbiosis with nature that meets the highest standards of engineering and performance offered by Strohm.

Another of the latest developments in taps in the Ítaca and Sense collections is the Metallic range. It comes in five different colours that will give a touch of distinction and class to each bathroom. One of the characteristics of this range is its resistance thanks to its chrome treatment through physical vapour deposition (PVD), which also gives the taps a uniform tone, smooth and even to the touch.

Strohm has been presented in the context of the ISH trade fair, the most important fair in the world of bathrooms, which is being held this week in Frankfurt. The new brand will be present in pavilion 4.1 stand C57 of the Forum Messe Frankfurt. An ideal setting for surprising visitors to one of the most important fairs in the water and energy industry.

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